It is vitally crucial to print a flawless business card for one’s services. Everyone evaluates a business based on a piece of paper, so it is essential to focus on your paper for printing business cards. You should consider whether the colours are appealing enough to draw the eye. Do your font selections effectively convey the company’s image? Moreover, and maybe most crucially, are you using the correct type of paper?
Your Business Card: The Initial Impression
Your business card is your representative in the business world. This small card is the key to leaving a lasting impression in your sector, allowing you to create ties with new clients, obtain promotions or better jobs with other organisations, or simply spread your name among your peers.
What impression will you make on your coworkers, clients, and other individuals? The answer is entirely dependent on the type of card you possess. Your business card design should be compact enough to fit easily in a wallet slot (85 mm width and 55 mm high is the requirement in the United Kingdom), robust enough to withstand spills or negligent handling, and luxurious enough to provide it — and you — an air of professionalism and sophistication.
It is possible to print business cards that match these criteria… As long as you print them on the appropriate paper for the task.
An Introduction to Business Card Paper
There is no single brand or type of paper that is regarded the standard for business cards. Quality business card paper can be of any style or brand, so long as it fits specific criteria. Here are the qualities you should look for while choosing paper for printing business cards material.
Weight
The majority of business cards are printed on 14 Pt cardstock, which is a sturdier and thicker sort of paper than what you mightștiin your homeștiinner. However, there are differences between different varieties of cardstock, the majority of which relate to the weight of the paper.
In the world of printing, a paper’s “weight” dictates its thickness and durability. Weight is measured in grammes per square metre (GSM); paper with a greater GSM is typically thicker and less flexible, making it ideal for business card printing.
The majority of business cards are printed on 300 GSM paper. This paper has a thickness of 14 Pt, or 0.014 inches, which makes it seem “heavy” and robust while retaining some elasticity. However, 400 to 450 GSM is ideal for business card paper. This card’s and, by extension, your business’s air of sophistication is enhanced by the weight of this paper.
Choosing the appropriate finish for your business cards is as as crucial as selecting the appropriate paper stock. Have a matte-laminated business card if you want something straightforward but professional. Order writable business cards if you want people to be able to quickly jot down notes on them. Whether you need a matte, silk, velvet, glossy, or iridescent finish, it will undoubtedly elevate the appearance of your business cards.
Business cards printed on high-quality paper can drastically alter their appearance. Do not settle for less than the best. Choose the proper paper for printing business cards and finish for your work.