Do you get angry when you download an image from the Internet and it blurs? The same thing might happen to your business cards and brochures if you don’t thoroughly check the quality of the photographs and grammatical errors before printing them. When it comes to a brochure or business card, what should be the standard business card resolution or dimensions?
300 DPI is the standard business card resolution for commercial printing. Dots/pixels per inch, or DPI, is the basic unit of measurement. It is the number of pixels per square inch that influences how clear and detailed an image can be. For photographs or designs that will be printed, you must use a resolution of 300 DPI or above.
The majority of images on the internet have resolutions of 640×480 pixels or smaller. It’s possible to fit and display details to a reasonable resolution on the computer screen, but when printed, the output is blurry and a blurred image conveys a negative impression.
72 DPI is a good resolution for web images. However, don’t confuse the size of an image with the size of a file. The file size is determined by the amount of space the file occupies on the disc, while the picture size is determined by the dimensions of the image. In addition, if you have multiple images in your design, make sure they are all high-resolution so that the final product will be high-quality as well. As a result, your print products will be visually appealing.
Size and Design of Business Cards
1. It is common to practice printing business cards in the standard size of 3.5 x 2 inches. The finished card size is seen here.
2. Bleed is commonly used in printed designs. An Extra 1/8 inch of “bleed area” can be used for design elements or backdrops that extend beyond the card’s completed edges. Rather than having white borders, a business card design with bleed seems as though the printing “bleeds” down the card’s edge when printed slightly enlarged and then trimmed down to size.
Here are some pointers for producing a design file for your business cards:
1. A document page should be created with a width and height equal to that of the card plus the bleed area, or 3.75 inches wide by 2.25 inches high, so that it may be trimmed down to the final print size. Unless you intend to include bleeds, the bleed area is unnecessary, so you can set the document size to the finished size, which is 3.5 by 2 inches.
2. Business card dimensions are 8.9 x 5.1 cm (centimeters) in the metric system or 88.9 × 50.8 mm (millimeters). Brochures are an excellent example of this.
The normal brochure sizes are 8.5 x 11, 8.5 x 14, 11 x 17, and 11 x 25.5 inches. The more information you wish to convey, the larger the font size should be. Don’t try to cram too much information and imagery into a limited space because people respond better to uncluttered designs.